Saturday, August 02, 2014

Your American B.O.

One more Marvelous weekend at the box office.

Ticket Sales -- August 1-3, 2014

1). Guardians of the Galaxy (DIS), 4,080 theaters / $37.8M Friday (includes $11.2M late nights) / $30.3M to $32.2M Sat (-15% to -20%) / 3-day est. cume: $92.2M to $95.5M

2). Lucy (UNI), 3,202 theaters (+29) / $5.4M Fri. / $6.8M Sat. (+25%) / 3-day cume: $17.4M to $18.3M (-60%) / Total cume: $78.2M / Wk 2

3). Get On Up (UNI), 2,468 theaters / $4.9M Fri. (includes $371K late nights) / $5.8M Sat. (+20%) / 3-day cume: $14.7M / Wk 1

4). Hercules (MGM/PAR), 3,595 theaters (0) / $3.18M Fri. / $4.2M Sat. (+35%) / 3-day cume: $10.6M (-65%) / Total est. cume: $52.3M / Wk 2

5). Dawn Of The Planet Of The Apes (FOX), 3,283 theaters (-385) / $2.4M Fri. / $3.3M (+40%) / 3-day cume: $8.4M / Total cume: $189M / Wk 4

6). Planes: Fire & Rescue (DIS), 3,241 theaters (-598) / $1.79M Fri. / $2.45M Sat. (+35%) / 3-day cume: $6.1M / Total cume: $47.2M / Wk 3


7). The Purge: Anarchy (UNI), 2,656 theaters (-200) / $1.8M Fri. / 3-day cume: $5.4M / Total cume: $62.8 M / Wk 3

8). Sex Tape (SONY), 2,500 theaters (-562) / $1M Fri. / $1.3M Sat. (+25%) / 3-day cume: $3.4M / Total cume: $33.8M / Wk 3

9). A Most Wanted Man (RSA), 729 theaters (+368) / $841K Fri. / $1.3M Sat. (+60%) / 3-day cume: $2.6M to $3.1M (+15%) / Per screen average: $4,200 / Total cume: $6.5M / Wk 2

10). And So It Goes (CLARIUS), 1,816 theaters (+54) / $915K Fri. / $1.2M Sat. (+40%) / 3-day cume: $3M+ (-34%) / Total cume: $10.3M / Wk 2 ...

Planes might approach $75 or $80 million before the movie runs its theatrical course. Not a barn burner in ticket sales, but a fine long-form ad for toys and other merchandise.

And let's not even think what kind of money the Marvel unit is earning for the Mouse. Every release seems to be a blockbuster.

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